{"id":4904,"date":"2014-02-09T20:19:14","date_gmt":"2014-02-10T01:19:14","guid":{"rendered":"http:\/\/crazymax.org\/newsite\/?p=4904"},"modified":"2014-02-09T20:21:41","modified_gmt":"2014-02-10T01:21:41","slug":"nbcuniversals-exclusive-negotiating-period-with-wwe-has-expired","status":"publish","type":"post","link":"https:\/\/crazymax.org\/newsite\/news\/nbcuniversals-exclusive-negotiating-period-with-wwe-has-expired\/","title":{"rendered":"NBCUniversal&#8217;s Exclusive Negotiating Period With WWE Has Expired"},"content":{"rendered":"<p>NBCUniversal&#8217;s exclusive negotiating period over the rights to WWE programming expired last week, according to the New York Post.<\/p>\n<p>With &#8220;no deal in sight&#8221; and mounting pressure to get a deal done this week, an industry source told the Post:<\/p>\n<p>\u201cNBCU has until Friday, Feb. 14, to respond to WWE\u2019s final offer.\u201d<\/p>\n<p>Later this week, WWE will be free to negotiate with other media companies like Viacom and FOX over the future home of its television programming.<\/p>\n<p>For the first time ever, WWE will be negotiating all of its programming (RAW, SmackDown, Main Event, Total Divas, Saturday Morning Slam) in a package deal. WWE Chief Revenue and Marketing Officer Michelle Wilson told Variety back in December:<\/p>\n<p>\u201cWe\u2019re letting the marketplace determine if it\u2019s interested in all or piece \u2026 We\u2019ve had to evolve our thinking. We are clearly entertainment-based, but if you think about the characteristics of our brand, it\u2019s live action, and that\u2019s sports. We want to be compensated for a live audience, since live content is getting a very significant premium in the marketplace.\u201d<\/p>\n<p>The previous TV deal was priced at $139.5 million per year. WWE is looking to get 2-3 times that with the new deal.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WWE will begin shopping the rights to all of their TV programming very shortly if they can&#8217;t reach a deal with NBCUniversal this week<\/p>\n","protected":false},"author":5,"featured_media":3743,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[47],"tags":[48],"class_list":["post-4904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-wwe"],"acf":[],"_links":{"self":[{"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/posts\/4904","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/comments?post=4904"}],"version-history":[{"count":1,"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/posts\/4904\/revisions"}],"predecessor-version":[{"id":4908,"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/posts\/4904\/revisions\/4908"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/media\/3743"}],"wp:attachment":[{"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/media?parent=4904"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/categories?post=4904"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/crazymax.org\/newsite\/wp-json\/wp\/v2\/tags?post=4904"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}